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	<title>monumental</title>
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	<link>http://www.monumental-i.com</link>
	<description>monumental: interactive technology evolved</description>
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		<title>att winter olympics &#8220;here&#8217;s to possibilities&#8221;</title>
		<link>http://www.monumental-i.com/att-winter-olympics-heres-to-possibilities/</link>
		<comments>http://www.monumental-i.com/att-winter-olympics-heres-to-possibilities/#comments</comments>
		<pubDate>Sun, 07 Mar 2010 23:33:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[+case studies]]></category>

		<guid isPermaLink="false">http://www.monumental-i.com/?p=437</guid>
		<description><![CDATA[



<P>Working with BBDO NY in creative Partnership with Tronic, Monumental helped transform AT&#038;T&#8217;s &#8220;Here&#8217;s To Possibilities&#8221; campaign into a social experience that brings millions of Team USA fans together in real celebration. </p>
<p>The Monumental team developed a visually stunning and very cool 3D microsite that features &#8220;virtual monuments,&#8221; original artistic interpretations of Team USA athletes, orbited by points of light that expand when clicked on to reveal messages of support and celebration from people around the world. Visitors can post their own message to join those that the microsite has brought together from fans elsewhere across the web.</p>
<p>Monumental also developed a companion mobi site and Augmented Reality iPhone App to keep fans connected. The Augmented Reality iPhone app also allows users to view the artistic models in 3D at specific real-world locations. And with each big victory, the microsite and participant&#8217;s AT&#038;T mobile devices exploded with activity and light, gathering the fan comments into a moment of mass celebration.  </p>
<p>Monumental architected the solution and developed all the software &#8211; a back-end Trampoline management application that runs the website, the Augmented Reality iPhone App, and 3D website and mobi site &#8211; all in a six-week time frame. Talk about pushing the edges of possibility! But what we really accomplished was something more. We helped develop an imaginative possibility for our clients to engage with their markets in a new and exciting way. It&#8217;s what we do best.
</p>



]]></description>
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<td align="left" valign="top" width=176>
<img src="/wp-content/uploads/att_go_team_usa_sean_white.jpg" alt="sean white monument" border=0 title="sean white winter olympic augmented reality monument" width="150" height="150" class="alignleft size-full wp-image-389" /></td>
<td><P>Working with BBDO NY in creative Partnership with Tronic, Monumental helped transform AT&#038;T&#8217;s &#8220;Here&#8217;s To Possibilities&#8221; campaign into a social experience that brings millions of Team USA fans together in real celebration. </p>
<p>The Monumental team developed a visually stunning and very cool 3D microsite that features &#8220;virtual monuments,&#8221; original artistic interpretations of Team USA athletes, orbited by points of light that expand when clicked on to reveal messages of support and celebration from people around the world. Visitors can post their own message to join those that the microsite has brought together from fans elsewhere across the web.</p>
<p>Monumental also developed a companion mobi site and <b><i>Augmented Reality</i></b> iPhone App to keep fans connected. The Augmented Reality iPhone app also allows users to view the artistic models in 3D at specific real-world locations. And with each big victory, the microsite and participant&#8217;s AT&#038;T mobile devices exploded with activity and light, gathering the fan comments into a moment of mass celebration.  </p>
<p>Monumental architected the solution and developed all the software &#8211; a back-end Trampoline management application that runs the website, the Augmented Reality iPhone App, and 3D website and mobi site &#8211; all in a six-week time frame. Talk about pushing the edges of possibility! But what we really accomplished was something more. We helped develop an imaginative possibility for our clients to engage with their markets in a new and exciting way. It&#8217;s what we do best.<BR><BR>
</p>
</td>
</tr>
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		<item>
		<title>honey nut cheerios 3D web game</title>
		<link>http://www.monumental-i.com/honey-nut-cheerios-3d-web-game/</link>
		<comments>http://www.monumental-i.com/honey-nut-cheerios-3d-web-game/#comments</comments>
		<pubDate>Thu, 13 Aug 2009 00:23:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[+case studies]]></category>

		<guid isPermaLink="false">http://www.monumental-i.com/?p=385</guid>
		<description><![CDATA[



<P>Monumental developed &#8220;Honey Defender – The Case of the Honey Heist&#8221;, the new 3D web game based on the Honey Nut Cheerios brand and characters. Working with Primal Screen for world-class creative and client Saatchi &#038; Saatchi, we built a digital premium that excites young players, provides contemporary entertainment value and deeply promotes the brand. In the online age where games are gaining on TV, it’s the new toy in the box.</p>
<p>The game finds our hero Buzz arriving in Hive City to aid Mayor Bumble. Assuming the role of Buzz, players visit 5 large and expansive island areas that have both linear and non-linear activities. The storyline advances by having Buzz perform quests and interact with other in-game characters. Collection quests, boss encounters and exploration are all part of the fun. </p>
<p>See more here.
</p>



]]></description>
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<tr>
<td align="left" valign="top" width=176>
<a href="http://www.monumental-i.com/3d-branded-game-case-study/"><img src="/wp-content/uploads/honey_nut_cheerios_honey_defender.jpg" alt="honey nut cheerios game" border=0 title="honey nut cheerios game" width="150" height="150" class="alignleft size-full wp-image-389" /></a></td>
<td><P>Monumental developed &#8220;Honey Defender – The Case of the Honey Heist&#8221;, the new 3D web game based on the Honey Nut Cheerios brand and characters. Working with Primal Screen for world-class creative and client Saatchi &#038; Saatchi, we built a digital premium that excites young players, provides contemporary entertainment value and deeply promotes the brand. In the online age where games are gaining on TV, it’s the new toy in the box.</p>
<p>The game finds our hero Buzz arriving in Hive City to aid Mayor Bumble. Assuming the role of Buzz, players visit 5 large and expansive island areas that have both linear and non-linear activities. The storyline advances by having Buzz perform quests and interact with other in-game characters. Collection quests, boss encounters and exploration are all part of the fun. </p>
<p>See more <a href="http://www.monumental-i.com/3d-branded-game-case-study/"><strong>here.</strong></a><BR><BR>
</p>
</td>
</tr>
</table>
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		<title>pilobolus</title>
		<link>http://www.monumental-i.com/pilobolus/</link>
		<comments>http://www.monumental-i.com/pilobolus/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 17:52:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[+case studies]]></category>

		<guid isPermaLink="false">http://www.danielcrowder.com/monumental/?p=36</guid>
		<description><![CDATA[



<P>Pilobolus is a prominent American dance company with influence on a global scale. You&#8217;ve probably witnessed their amazing performances where human bodies fold, meld, and intertwine to form a dizzying array of shapes and symbols. They have been been featured at The Academy Awards, on 60 minutes, and on Conan O&#8217;Brien as well as many commercials, including spots for Volkswagen and Hyundai. Pilobolus needed a website as organic as their repertoires, matching their creativity and uniqueness. Working with Quo Vadis on design and utilizing our Trampoline framework and Flash, Monumental created a photo-centric site that puts the dancers front-and-center. Photo and video slideshow management, e-commence and many other features are seamlessly managed by the application.</p>



]]></description>
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<tr>
<td align="left" valign="top" width=176>
<img src="http://www.monumental-i.com/wp-content/uploads/2009/07/pilobolus.jpg" alt="pilobolus" title="pilobolus" width="150" height="150" class="alignleft size-full wp-image-69" /></td>
<td><P><a href="http://pilobolus.org/">Pilobolus</a> is a prominent American dance company with influence on a global scale. You&#8217;ve probably witnessed their amazing performances where human bodies fold, meld, and intertwine to form a dizzying array of shapes and symbols. They have been been <a href="http://www.youtube.com/results?search_query=pilobolus&#038;search_type=&#038;aq=0&#038;oq=pilob">featured</a> at The Academy Awards, on 60 minutes, and on Conan O&#8217;Brien as well as many commercials, including spots for Volkswagen and Hyundai. Pilobolus needed a website as organic as their repertoires, matching their creativity and uniqueness. Working with Quo Vadis on design and utilizing our Trampoline framework and Flash, Monumental created a photo-centric site that puts the dancers front-and-center. Photo and video slideshow management, e-commence and many other features are seamlessly managed by the application.</p>
</td>
</tr>
</table>
]]></content:encoded>
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		<item>
		<title>credentials</title>
		<link>http://www.monumental-i.com/brands/</link>
		<comments>http://www.monumental-i.com/brands/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 03:28:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[+credentials]]></category>

		<guid isPermaLink="false">http://www.danielcrowder.com/monumental/?p=19</guid>
		<description><![CDATA[<p><P>Monumental has been in business since 1995 creating experience driven applications and products for creative leaders. We believe our ingenuity is best displayed in making complex systems simple, understandable and usable.</P> <P>Our work has been recognized by Forbes, Communication Arts, Apple Computer, One-Show Interactive, and CNN. </p>
<p>Monumental has worked with a variety of brands and organizations including:
AIGA
Alltel
ArmchairMedia
AT&#038;T
Avaya
BBDO
BellSouth
Ciba Vision
CNN
The Coca-Cola Company
General Mills
Grant Design Collaborative
Georgia Power Company
Houston Symphony Orchestra
iCrossing
IBM
Jansport
Kaiser-Permanente
MobileZen
 
Pilobolus
Primal Screen
Kimberly-Clark
Pfizer
Quality Assist
Redeemer Labs
R!OT
Sapient
Saatchi &#038; Saatchi
SeeSeeEye
Sony
SparksGrove
Sports Illustrated
Suzuki
TBS
Tribeca Films
Tronic
Turner Network Television
UPS


]]></description>
			<content:encoded><![CDATA[<p><P>Monumental has been in business since 1995 creating experience driven applications and products for creative leaders. We believe our ingenuity is best displayed in making complex systems simple, understandable and usable.</P> <P>Our work has been recognized by Forbes, Communication Arts, Apple Computer, One-Show Interactive, and CNN. </p>
<p>Monumental has worked with a variety of brands and organizations including:<br />
<table><TR><TD valign="top"><BR>AIGA<br />
Alltel<br />
ArmchairMedia<br />
AT&#038;T<br />
Avaya<br />
BBDO<br />
BellSouth<br />
Ciba Vision<br />
CNN<br />
The Coca-Cola Company<br />
General Mills<br />
Grant Design Collaborative<br />
Georgia Power Company<br />
Houston Symphony Orchestra<br />
iCrossing<br />
IBM<br />
Jansport<br />
Kaiser-Permanente<br />
MobileZen</td>
<td valign="top" width="26"> </td>
<td valign="top"><BR>Pilobolus<br />
Primal Screen<br />
Kimberly-Clark<br />
Pfizer<br />
Quality Assist<br />
Redeemer Labs<br />
R!OT<br />
Sapient<br />
Saatchi &#038; Saatchi<br />
SeeSeeEye<br />
Sony<br />
SparksGrove<br />
Sports Illustrated<br />
Suzuki<br />
TBS<br />
Tribeca Films<br />
Tronic<br />
Turner Network Television<br />
UPS</td>
</tr>
</table>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>creative companies</title>
		<link>http://www.monumental-i.com/competencies/</link>
		<comments>http://www.monumental-i.com/competencies/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 03:23:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[+competencies]]></category>

		<guid isPermaLink="false">http://www.danielcrowder.com/monumental/?p=17</guid>
		<description><![CDATA[<p><P>Our clients range from Madison Avenue titans and global interactive firms to chic design boutiques and in-house creative teams. From concepting, architecting, planning, and building &#8211; we apply our knowledge of technology to remove the creative boundaries, real and imagined, from what is possible in the interactive space. We are the partner of choice for creative companies who want to actualize their creativity across channels as diverse as mobile applications, social media, user-driven websites, interactive 3D, Flash, iPod/iPhone, and gaming environments.</p>
<p>Understanding creative business culture makes us ideal technology partners. We are able to communicate complex processes simply. We value the importance of visual design and usability in interactive software. We understand that positive user experience is positive brand experience. We protect our client&#8217;s vision when engaging with even the most recalcitrant IT groups. Monumental empowers creative companies to do more for their clients in a cross-channel world.</P></p>
start-ups
<p>Monumental is adept at turning great business ideas into great software. Our services run the gamut from initial consulting during early funding phases, software design, and go-to-market tech strategy to long term support and phase planning. Creating valuable IP that is easy to use, support, and implement is something we deliver. We can completely  blueprint  the product, application, or on-line business prior to development to help determine funding requirements and identify potential patent opportunities. Additionally, our development best-practices allow us to work rapidly in situations where first-mover advantage is a critical component of success.<P> </P></p>
corporate interactive
<p>We&#8217;re the ideal partner for companies and organizations who need more than one-size-fits all solutions and packaged value. We create competitive advantage with solutions that range from websites that integrate with social platforms and interactive products for mobile applications to next-generation training programs that use the latest video game technology.
We&#8217;re adept at working with internal teams and translating strategy into effective user experience for both product and marketing applications. We&#8217;re not an agency but an ideal resource for companies who wish to augment their internal human resources on interactive projects.
<P> </P></p>
]]></description>
			<content:encoded><![CDATA[<p><P>Our clients range from Madison Avenue titans and global interactive firms to chic design boutiques and in-house creative teams. From concepting, architecting, planning, and building &#8211; we apply our knowledge of technology to remove the creative boundaries, real and imagined, from what is possible in the interactive space. We are the partner of choice for creative companies who want to actualize their creativity across channels as diverse as mobile applications, social media, user-driven websites, interactive 3D, Flash, iPod/iPhone, and gaming environments.<BR></p>
<p>Understanding creative business culture makes us ideal technology partners. We are able to communicate complex processes simply. We value the importance of visual design and usability in interactive software. We understand that positive user experience is positive brand experience. We protect our client&#8217;s vision when engaging with even the most recalcitrant IT groups. Monumental empowers creative companies to <I>do more</i> for their clients in a cross-channel world.</P><BR></p>
<h1>start-ups</h1>
<p>Monumental is adept at turning great business ideas into great software. Our services run the gamut from initial consulting during early funding phases, software design, and go-to-market tech strategy to long term support and phase planning. Creating valuable IP that is easy to use, support, and implement is something we deliver. We can completely  blueprint  the product, application, or on-line business prior to development to help determine funding requirements and identify potential patent opportunities. Additionally, our development best-practices allow us to work rapidly in situations where first-mover advantage is a critical component of success.<P> </P><BR></p>
<h1>corporate interactive</h1>
<p>We&#8217;re the ideal partner for companies and organizations who need more than one-size-fits all solutions and packaged value. We create competitive advantage with solutions that range from websites that integrate with social platforms and interactive products for mobile applications to next-generation training programs that use the latest video game technology.<BR><br />
We&#8217;re adept at working with internal teams and translating strategy into effective user experience for both product and marketing applications. We&#8217;re not an agency but an ideal resource for companies who wish to augment their internal human resources on interactive projects.<br />
<P> </P><BR></p>
]]></content:encoded>
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		</item>
		<item>
		<title>re:frame</title>
		<link>http://www.monumental-i.com/reframe/</link>
		<comments>http://www.monumental-i.com/reframe/#comments</comments>
		<pubDate>Sat, 04 Jul 2009 17:53:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[+case studies]]></category>

		<guid isPermaLink="false">http://www.danielcrowder.com/monumental/?p=38</guid>
		<description><![CDATA[



Tribeca Film Institute needed a web-based application and site to help them preserve film history that might otherwise be lost to dusty warehouse shelves, inaccessible video formats, or forgotten troves of niche archives. Monumental worked with TFI and Armchair Media to develop the re:frame site that will make classic and hard-to-find content available to a broader community of students, artists, educators, and cineastes. In addition to all the features users see, the site also has powerful workflow features that make managing a large video archive fun and easy. 


]]></description>
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<tr>
<td align="left" valign="top" width=176>
<img src="http://www.monumental-i.com/wp-content/uploads/2009/07/reframe.jpg" alt="reframe" title="reframe" width="150" height="150" class="alignleft size-full wp-image-82" /></td>
<td>Tribeca Film Institute needed a web-based application and site to help them preserve film history that might otherwise be lost to dusty warehouse shelves, inaccessible video formats, or forgotten troves of niche archives. Monumental worked with TFI and Armchair Media to develop the <a href="http://reframecollection.org/">re:frame</a> site that will make classic and hard-to-find content available to a broader community of students, artists, educators, and cineastes. In addition to all the features users see, the site also has powerful workflow features that make managing a large video archive fun and easy. </td>
</tr>
</table>
]]></content:encoded>
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		<title>neurotechs</title>
		<link>http://www.monumental-i.com/neurotechs/</link>
		<comments>http://www.monumental-i.com/neurotechs/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 17:53:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[+case studies]]></category>

		<guid isPermaLink="false">http://www.danielcrowder.com/monumental/?p=40</guid>
		<description><![CDATA[



<P>NeuroTechs is a company whose services help physicians diagnose and treat patients in the clinic, operating room, and patient&#8217;s home. Monumental recently created an application that allows for these services to be managed and executed remotely. The application includes a one-of-a-kind &#8220;virtual patient chart&#8221; that makes it easier for physicians to diagnose and treat patients from anywhere with an internet connection. The software is built on our Trampoline framework and gives everyone involved in a patient&#8217;s care access to relevant chart elements when they need it from anywhere in the world. Healthcare professionals can collaborate online across departments and geography for treatment, which helps reduce errors and inefficiencies by a large margin.</P><P>Another unique and critical part of the system is the online application sharing/viewing that allows the physicians to interpret testing results in real time.  This allows the doctor to be in many places at once and patients to get unprecedented turn around on testing results.  With all the attention these days on driving down healthcare costs, increasing efficiency, and the dwindling numbers of neuro-specialists, this application is on target and timely. By partnering with Monumental, NeuroTechs has made their process more efficient, reducing the hours and materials involved in a typical patient&#8217;s care by 35%.</P>


]]></description>
			<content:encoded><![CDATA[<table border="0">
<tr>
<td align="left" valign="top" width=176>
<img src="http://www.monumental-i.com/wp-content/uploads/2009/07/neurotechs.jpg" alt="neurotechs" title="neurotechs" width="150" height="150" class="alignleft size-full wp-image-85" /></td>
<td><P>NeuroTechs is a company whose services help physicians diagnose and treat patients in the clinic, operating room, and patient&#8217;s home. Monumental recently created an application that allows for these services to be managed and executed remotely. The application includes a one-of-a-kind &#8220;virtual patient chart&#8221; that makes it easier for physicians to diagnose and treat patients from anywhere with an internet connection. The software is built on our Trampoline framework and gives everyone involved in a patient&#8217;s care access to relevant chart elements when they need it from anywhere in the world. Healthcare professionals can collaborate online across departments and geography for treatment, which helps reduce errors and inefficiencies by a large margin.</P><P>Another unique and critical part of the system is the online application sharing/viewing that allows the physicians to interpret testing results in real time.  This allows the doctor to be in many places at once and patients to get unprecedented turn around on testing results.  With all the attention these days on driving down healthcare costs, increasing efficiency, and the dwindling numbers of neuro-specialists, this application is on target and timely. By partnering with Monumental, NeuroTechs has made their process more efficient, reducing the hours and materials involved in a typical patient&#8217;s care by 35%.</P></td>
</tr>
</table>
]]></content:encoded>
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		<title>aiga atlanta</title>
		<link>http://www.monumental-i.com/aiga-atlanta/</link>
		<comments>http://www.monumental-i.com/aiga-atlanta/#comments</comments>
		<pubDate>Tue, 15 Jul 2008 01:45:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[+case studies]]></category>

		<guid isPermaLink="false">http://www.danielcrowder.com/monumental/?p=96</guid>
		<description><![CDATA[


<P>The Atlanta AIGA needed a sophisticated but user-friendly website, so they started where you might expect a professional association of designers to begin: with a cool design. AIGA sought a like-minded development partner who could appreciate and implement their cool design (created by Iconologic) in an interactive environment. Monumental was a natural choice. </P><P>Monumental developed features and tools such as event planning, membership management, blogs, galleries, and even credit card transactions, achieving a humane user experience for AIGA&#8217;s not-necessarily-tech-savvy volunteer staff, members, and other visitors. </P><P>Delighted with the usability of their new site, AIGA Atlanta then asked Monumental to help design a web solution for their SEED Awards. This design competition-the largest in the Southeast-receives entries in over 50 categories and from all across the region. And as a volunteer-driven nonprofit, AIGA needed a smoother way to handle registration, submission, and judging. Trampoline, Monumental&#8217;s signature development framework, allowed us to do just this. We created a streamlined process for AIGA&#8217;s SEED Awards that handles a high volume of entries and submissions, requiring a fraction of the former volunteer labor force. </P><P>We encourage you to visit AIGA Atlanta. We hope you don&#8217;t notice the innovative technology at work, but that you do enjoy exploring AIGA through this naturally built interactive environment. And we hope you&#8217;ll even feel inspired to support Atlanta&#8217;s vibrant design community!</P>


]]></description>
			<content:encoded><![CDATA[<table border="0">
<tr>
<td align="left" valign="top" width=176><img src="http://www.monumental-i.com/wp-content/uploads/2009/07/aiga.jpg" alt="aiga" title="aiga" width="150" height="150" class="alignleft size-full wp-image-100" /></td>
<td><P>The Atlanta AIGA needed a sophisticated but user-friendly website, so they started where you might expect a professional association of designers to begin: with a cool design. AIGA sought a like-minded development partner who could appreciate and implement their cool design (created by Iconologic) in an interactive environment. Monumental was a natural choice. </P><P>Monumental developed features and tools such as event planning, membership management, blogs, galleries, and even credit card transactions, achieving a humane user experience for AIGA&#8217;s not-necessarily-tech-savvy volunteer staff, members, and other visitors. </P><P>Delighted with the usability of their new site, AIGA Atlanta then asked Monumental to help design a web solution for their SEED Awards. This design competition-the largest in the Southeast-receives entries in over 50 categories and from all across the region. And as a volunteer-driven nonprofit, AIGA needed a smoother way to handle registration, submission, and judging. Trampoline, Monumental&#8217;s signature development framework, allowed us to do just this. We created a streamlined process for AIGA&#8217;s SEED Awards that handles a high volume of entries and submissions, requiring a fraction of the former volunteer labor force. </P><P>We encourage you to visit AIGA Atlanta. We hope you don&#8217;t notice the innovative technology at work, but that you do enjoy exploring AIGA through this naturally built interactive environment. And we hope you&#8217;ll even feel inspired to support Atlanta&#8217;s vibrant design community!</P></td>
</tr>
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